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What happens when you go cheap on SEO

What happens when you go cheap on SEO

You get what you pay for

Success Story – What happens when you go cheap on SEO

One of my Clients was a New York City Wedding Photographer.

In the late Spring and Summer of 2011, I bid on an SEO project for his website. I was one of the finalist that he asked many questions of. He chose someone who was much cheaper than my bid.

About 15 months later, he contacted me because he was unhappy with the cheap guy he chose. That was October, 2012. At that time, he had 2 keywords in the top 100 on Google. One was on page 2 and one was on page 5.

I started working on his webpage then and in 6 months, I had 18 keywords on page 1 and 70 keywords in the top 5 pages of Google.

The moral of the story is that he wasted 15 months by taking the cheapest vendor. He got exactly what he paid for – no customers from his website!

And by the way, the prices of SEO services went up dramatically in those 15 months. My new bid to fix his problems was almost 50% higher than my original bid. He was happy to pay that to get good rankings.

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